blog – Page 2 – Ten Pin Marketing

The Bowling Industry’s Veterans Charity: The Bowlers to Veterans Link

Edward Marshall October 22, 2018 No Comments

Today I had the pleasure to speak with Mary Harrar, the executive director of The Bowlers to Veterans Link. Jim Nyhan (JN): Mary, thanks for speaking with me today about…

An Interview with Fred Kaplowitz

Edward Marshall August 23, 2018 No Comments

Jim: Today I am speaking with Fred Kaplowitz, president and CEO of The Kaploe Marketing Group. Fred is one of the co-founders of Kids Bowl Free, which has registered more…

A Conversation with the Founder of Kids Bowl Free

Edward Marshall April 24, 2018 No Comments

Over the past few months, we have explored different promotion ideas to attract more customers to your bowling center. Today, I sat down with the founder and creator of Kids…

My all-time favorite pricing structure

Edward Marshall April 18, 2018 No Comments

We have discussed pricing options in the past here in this blog, but today I would like to discuss my all-time favorite pricing structure: the 2-for-5 option (two games for…

Gaining an edge through PR tools

Edward Marshall April 12, 2018 No Comments

Today, we want to talk about an easy technique to drive attendance for your bowling center’s major events. Yes, we’re talking about press releases. Now, before you say, “Jim, I…

Using video to take your marketing to the next level

Edward Marshall March 28, 2018 No Comments

When it comes to your marketing strategy for your bowling center, have you considered using digital videos? I recently came across the article below from WordStream, and I highly recommend…

Do charitable organizations present a business opportunity?

Edward Marshall February 26, 2018 No Comments

Bowling and charitable work to raise awareness for autism and for those with disabilities. Surprising combination? Not at all! Bowling centers offer a variety of opportunities for proprietors to integrate…

Get organized

Edward Marshall February 19, 2018 No Comments

Bowling centers are thriving this time of year with league play in full swing, birthday parties, field trips, and other outings creating a constant flow of customers. But the downside…

A feel-good approach to your customer service

Edward Marshall February 12, 2018 No Comments

One of the 1980’s most iconic TV shows, “Cheers,” has a valuable lesson for every industry – the value of customer service. “Cheers” ran for a total of 275 episodes,…

What size shoes?

Edward Marshall February 5, 2018 No Comments

Customer service is one of the few areas where focusing too much on “efficiency” can be detrimental to your business. It may seem paradoxical, but it’s true. Customer service is…

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